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Marketing Land - Internet Marketing News, Strategies & Tips

Marketing Land's feed keeps you updated throughout the day on the latest news in the world of social media, mobile, analytics, and internet marketing in general.

The social media marketing week in review: A round up of news and announcements you may have missed.

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Posted: December 6, 2019, 4:07 pm
Ninety-one percent of customer data management professionals surveyed by Forrester said data privacy was a top concern of their customers.

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Posted: December 6, 2019, 3:16 pm
MAUs have doubled in the past year.

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Posted: December 6, 2019, 3:02 pm
The brain responds to beauty automatically so creating a marketing campaign that is aesthetically pleasing is key to a good first impression.

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Posted: December 6, 2019, 2:25 pm
Salesforce co-CEOs Marc Benioff and Keith Block discussed how partnerships have fueled the company’s growth – and benefitted customers.

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Posted: December 5, 2019, 3:26 pm
Reddit’s total MAU hits 430 million.

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Posted: December 5, 2019, 2:28 pm
Advertisers can download a CSV file of form leads and use a new Zapier integration to import data into their CRMs.

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Posted: December 5, 2019, 1:53 pm
The company added new testing capabilities for dynamic content, additional insights into subscriber behavior and streamlined capabilities with updated integrations.

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Posted: December 5, 2019, 1:28 pm
The “Limited Service Provider Agreement” is intended to simplify compliance for publishers and technology companies.

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Posted: December 5, 2019, 11:35 am
Enter early for a bonus opportunity.

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Posted: December 5, 2019, 11:06 am
By the end of Cyber Monday, U.S. consumers spent a record $9.4 billion online, according to Adobe Analytics.

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Posted: December 4, 2019, 2:13 pm
The martech management tool is available to CabinetM’s Professional and Enterprise subscription users.

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Posted: December 4, 2019, 2:08 pm
Here are five strategies for building the holiday spirit of your brand with captivating communications while also navigating the pitfalls of the season.

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Posted: December 4, 2019, 1:51 pm
Ad specialists from Nanigans will join the company.

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Posted: December 4, 2019, 12:38 pm
Connect with a vibrant community of forward-thinking marketers April 15-17, 2020 in San Jose.

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Posted: December 4, 2019, 11:00 am
The customizable platform enables publishers to manage consumer consent across different privacy frameworks and jurisdictions.

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Posted: December 4, 2019, 10:31 am
But 70% haven’t heard of CCPA or GDPR and 62% don’t read privacy policies.

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Posted: December 4, 2019, 8:24 am
The Branded Content Analysis Suite offers brands and publishers cross-channel analytics.

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Posted: December 3, 2019, 1:29 pm
The platform uses machine learning to connect advertisers to relevant podcasts.

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Posted: December 3, 2019, 12:30 pm
The new solution, available via Experian’s MarketingConnect, connects digital and offline identities to help marketers better understand their customers.

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Posted: December 2, 2019, 3:46 pm
QuickSprout Marketing Tips

Quick Sprout

Make Better Content

Hosting seems like an enormous headache at first. Shared hosting, dedicated hosting, VPS, managed hosting, server cores, different RAM, CDNs, SSL certificates. It’s endless. We’ve managed hundreds of websites ourselves over our careers. Large, small, and everything in between. Using our first-hand experience, we waded through all the hosting options and narrowed it down toContinue reading
Author: Lars Lofgren
Posted: November 30, 2019, 7:00 pm
When it comes to creating your own blog, you have two options: build a website to blog on or use one of the best blogging platforms as your website. Building your own website and blogging on it — this is probably the “traditional” way to build a blog. To do this, you’ll need to useContinue reading
Author: Lars Lofgren
Posted: November 30, 2019, 9:45 am
I started my first blog to avoid getting a job. I’m completely serious. I was coming to the end of my undergraduate degree in international affairs and the thought of getting a job at the state department or in journalism sounded like a horrible idea. So I learned how to start a blog and builtContinue reading
Author: Lars Lofgren
Posted: November 29, 2019, 8:54 pm
The best platform for starting an online store is Shopify. That’s what we use for all of our ecommerce websites. Creating your online store, is just 1 of 6 critical steps, which this guide will take you through in detail. Start your free trial with Shopify today and create your online store in just minutes.Continue reading
Author: Lars Lofgren
Posted: November 29, 2019, 5:00 pm
You want a website, but you’re not a coder, an engineer, or a designer. Maybe you’re not even super technically proficient. You just want a website. You want it to look good and work well and not take forever to build. Luckily these days, a website builder or a template can get you a professional-lookingContinue reading
Author: Lars Lofgren
Posted: November 29, 2019, 4:55 pm
Over the course of my career starting, running, and selling businesses, I’ve bought hundreds of domain names. I’ll walk you through what makes the best domain registrars stand out from the rest, how to skip the upsells you don’t need, and get your features up correctly. This guide encapsulates my knowledge and experience to helpContinue reading
Author: Lars Lofgren
Posted: November 27, 2019, 6:11 pm
When most people launch a new website, they use a shared hosting service to meet their web hosting needs. That’s because shared hosting is the most basic and cost-effective way to host a beginner website. But as your site scales, its hosting needs are going to change. That’s when it’s time to start looking forContinue reading
Author: Quick Sprout Editorial
Posted: November 26, 2019, 4:03 pm
Want to start a business selling products but not worry about shipping, storing inventory, or investing in that inventory upfront? Dropshipping — when you a product that’s shipped directly from the manufacturer to your customer — might be for you. In this guide, I list and review the best dropshippers to help you get started.Continue reading
Author: Lars Lofgren
Posted: November 26, 2019, 2:59 pm
Setting up an efficient helpdesk system is a crucial aspect to success when running an eCommerce business. If you have a WordPress-WooCommerce online store, there are several options to help you integrate a helpdesk. When it comes to a helpdesk or support ticket plugin, the choice that you make is dependent on a lot ofContinue reading
Author: Quick Sprout Editorial
Posted: November 26, 2019, 2:20 pm
You may offer high-end products with the lowest price on the web, but that doesn’t necessarily guarantee conversions or customer loyalty. There is a lot of competition out there, not just from Amazon but also smaller boutique sites that offer similar products. Customer experience is what sets you apart. It is the sum of allContinue reading
Author: Quick Sprout Editorial
Posted: November 26, 2019, 2:05 pm
New users often find it difficult to add a Facebook pixel to their WordPress website mainly because they don’t know where to start. Facebook pixel helps you optimize your Facebook ad campaigns by gathering information about your visitors and then generating an audience that is more relevant to your business. In simpler words, Facebook PixelContinue reading
Author: Quick Sprout Editorial
Posted: November 25, 2019, 2:31 pm
There’s only three ways to build a website. Just three. And it might not be WordPress. Do you know which one is right for you? Make sure you get it right, switching this later could cost you months worth of revenue and time to switch. I’ve done a few of these site migrations, I dreadContinue reading
Author: Lars Lofgren
Posted: November 24, 2019, 5:00 pm
Want to jump straight to the answer? — The best website builder for ecommerce for most of us, is Shopify. If you want to start selling online, you’ll have lots of different options when it comes to ecommerce software. For those of you who are creating a new ecommerce site from scratch, an ecommerce websiteContinue reading
Author: Lars Lofgren
Posted: November 22, 2019, 5:00 pm
If you’re on the hunt for a new web hosting service, Bluehost is definitely a top option to consider. This platform powers more than 2 million sites across the globe. All web hosting services are not created equally. I see so many new webmasters make the mistake of just going with the cheapest web hostContinue reading
Author: Quick Sprout Editorial
Posted: November 21, 2019, 2:15 pm
We’ve covered the high-level strategy of building an online store that makes real money here. But how do you create the ecommerce website itself? In this guide, I’ll cover the 9 steps you need to take to create an ecommerce site in this guide. I’ve broken this guide into four sections: The Prep Work — TheseContinue reading
Author: Lars Lofgren
Posted: November 19, 2019, 5:00 pm
Building a website has never been easier. The days of developers and web designers being the only people who can create a website are long behind us. Anyone can create a website in minutes without writing a single line of code. All you need to do is find a website building platform. But if you’reContinue reading
Author: Quick Sprout Editorial
Posted: November 18, 2019, 6:57 pm
Creating a new website from scratch is exciting. But where do you start? The first step is choosing a website builder. If you do some preliminary research, you’ll quickly learn that Squarespace and WordPress are two of the top options to consider. With that said, Squarespace and WordPress are very different. Squarespace is a traditionalContinue reading
Author: Quick Sprout Editorial
Posted: November 18, 2019, 5:15 pm
Email is the king of the marketing world. No other distribution channel drives engagement and builds customer relationships like email marketing. Email campaigns deliver a higher ROI than every other type of marketing category. So if you can set up your emails properly, it can be extremely lucrative for you. But to have a successfulContinue reading
Author: Lars Lofgren
Posted: November 18, 2019, 4:50 pm
I have a major disclaimer before we begin. A good part of my career has been working for some of the folks in this list. In fact, I was personally responsible for setting annual revenue goals and hitting those goals while I was the Senior Director of Growth and Product at I Will Teach YouContinue reading
Author: Lars Lofgren
Posted: November 14, 2019, 7:40 pm
SiteGround is one of the most popular web hosting services available on the market today. It’s a safe and reliable way to host your website in 2019. More than 2 million active domains are hosted with SiteGround. One of the reasons why this service is so popular is because they offer hosting options and plansContinue reading
Author: Quick Sprout Editorial
Posted: November 11, 2019, 2:27 pm
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